That was the exact question we asked ourselves before we decided to convince the people at the Dutch Government to let us custom design a distinctive icon style and ditto icon collection. ‘We’ is my good friend Rogier Rosema and yours truly: Hemmo de Jonge. Before we initiated this project we were already designing icons for the Government independently of each other. We soon came to realize there were a lot of other designers doing al these different icons in their own styles. Several meetings and presentations later it turned out there was a lot of demand for well designed icons within the Dutch Government. Our dream job became reality.